My Portfolio
Take a look at my past projects and how I helped numerous clients with their content development needs.
Company: Bayut and dubizzle
At Bayut and dubizzle, I grew from a Content Writer to a Senior Content Specialist. Starting with blog writing, I now handle multiple tasks while mentoring my juniors.
How have I proved myself as a valuable member of the dubizzle content team?
Took ownership of writing dubizzle's market reports, which are eventually cited in large-scale publications like The Khaleej Times.
Learned operating dubizzle's Periscope dashboard for data extraction and analysis. This data helps in crafting authoritative content backed by authentic first-party data.
Started working on dubizzle's newsletters, which have increased traffic on the blog section by 30%.
Enhanced industry knowledge of UAE's car and real estate market and used that knowledge for improving dubizzle's authority.
Mentored my juniors in adjusting to the team and becoming familiar with dubizzle's content.
A picture of me with the Writer of the Quarter award.
Project 3: A website on custom patches for the target market in Canada was not performing well on SERPs. I diagnosed technical and on-page issues in the site, migrated it to a different hosting and worked on its SEO. The screenshots show growth in traffic from 0 to 207 from July 2022 to November 2022.
Website: Techniqle
Worked on comprehensive keyword research and on-page optimization for all six Bayut and dubizzle content projects.
During my tenure at the enterprise, I secured the first position in the first quarter of our in-house competition, "Content Heroes." This is visible from the first screenshot.
The second screenshot shows the performance of a blog on MyBayut that I worked on for three months.
Interested in growing with quality content?
Website: Cybercanny
Was hired for off-page activities and produced six to 10 high-quality backlinks per day with a spam score lower than five and domain authority higher than 30. Approached high-traffic (1000k+) websites for guest blogging as well.
The screenshots show the growth from October 2022 to January 2024. Average traffic increased from 37 to 125.
Client: Non-Profit Educational Organisation in the UAE
Performed in-depth product and keyword research and wrote the entire website's content. Performed technical SEO audits and suggest improvements in the site's UI/UX as well. Performed on-page and off-page SEO activities including making six to 10 backlinks per day.
The screenshot shows that traffic for the website peaked during the time I was performing SEO on it.
Client: Dubai Smile
Hired for off-page SEO, I targeted lead-generating keywords for backlinking and removed and replaced broken backlinks. Moreover, I created high DA and low spam backlinks while performing backlink audits regularly.
This screenshot from Ahrefs shows the site's performance from when I worked on its SEO. The domain rating (DR) rose to 20 and backlink count increased to 420.
Client: Global Financial Solutions
Performed the complete SEO audit and implemented the necessary technical SEO changes. Worked on an SEO strategy comprising local SEO, on-page optimization, link-building, and keyword research. Provided clients with weekly and monthly reporting.
The screenshot from Google Search Console shows that the site generated over 30,000 impressions on search engine result pages (SERPs) and obtained more than 400 clicks.
Client: Amity Hosiery
Comprehensively worked on the entire on-page optimization and technical SEO before and after the website's official launch. Placed canonical, improved site speed and set up GA, GSC and crafted the website's content as well as backlink strategy. Continued SEO activities led to an increase in organic traffic overall.
The screenshots show the growth in organic average traffic from 37 to 125 from October 2022 to January 2023.
